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Marketing without the fluff
Ads, analytics, AI and small business — from my own experience and numbers.
Ad creatives for effective targeting: the dos and don'ts
Targeted ads are an auction of bid, targeting and creative. What the person scrolling the feed is really like, and the formula for a creative that works.
Banned from Claude: what to do and how not to lose your work
Claude closed your account without warning? A step-by-step plan: appeal, data export, moving to GLM with a free API. Based on my own experience.
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I post there before the blog
Cases, numbers and marketing behind-the-scenes (in Russian).
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